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eCentric Media News and Events 2004



16th December 2004


eCentric Media has launched a new Critical CRM Decisions Best Practice Series. The company has published the first White Paper in this collection entitled, "Choosing Your Systems Integration Specialist". Based upon eCentric Media's founding principles that consultancies best serve the end client by adopting a holistic approach to the CRM opportunity and accepting ownership of the integration exercise, this first White Paper discusses the common pitfalls companies should avoid when undertaking the selection process for an Ab Initio or Chordiant integration specialist. It is aimed at businesses sub-contracting the integration phase of their CRM implementation, helping them make an informed choice for the benefit of their project as opposed to the software vendor or integration specialist.

"With extensive experience of integrating our clients' CRM systems, we at eCentric Media identified a common theme in the types of questions companies typically ask us both prior to commencing and during the implementation of their CRM vision", said Bev Kinahan, Head of Marketing. "It is our intention that by providing insight and potential solutions to these shared, yet fundamental issues we have produced what we believe to be a definitive guide to the CRM integration process".

All White Papers that are published in eCentric Media's Critical CRM Decisions Best Practice Series are available free of charge in a variety of formats including html, downloadable .pdf and print-friendly. The full version of the White Paper "Choosing Your Systems Integration Specialist" can be viewed at www.ecentricmedia.co.uk/criticalcrmdecisions.html



29th November 2004


Gadgetwizard.com has appointed eCentric Media as its sole Technology Partner.

"eCentric Media is reviewing the entire operation from the ground up, applying best practice eCRM philosophy to ensure that Gadgetwizard.com realises its true potential as an online shopping business," said Nick Holt, who is leading the Gadgetwizard.com eCRM upgrade. "They were looking for a partner to take their eCommerce enterprise to the next level and having quickly understood their business needs, eCentric Media is demonstrating a pragmatic, focused and prioritised approach to delivering an effective eCRM solution."



02nd November 2004


eCentric Media has launched a new developer recruitment program to resource its expanding CRM systems integration consultancy business. The company is seeking to recruit Technical Specialists with experience of the major CRM toolsets, coupled with strong delivery and project management skills, to work in client facing roles on major CRM implementation assignments throughout the UK.

Nick Holt, Company Director, said, " eCentric Media is in the midst of an exciting period of evolution. Now well into our 4th year, we have an enviable reputation as one of the leading experts in the field of CRM systems integration and are now seeking to position ourselves as being the only consultancy offering a truly holistic vision of CRM. By specialising in out-of-the-box products such as Ab Initio, Chordiant, Lucent and osCommerce, we aim to be able to provide 360-degree experience of call centre processes, data management and web integration. To that end, we are looking for potential candidates capable of demonstrating the required experience and work-ethos that would enable us to move into a truly competitive position."

Full details of the eCentric Media CRM developer recruitment program and how to apply are available at www.ecentricmedia.co.uk/careeropportunities.html



11th June 2004


After a period of re-development, eCentric Media is proud to present its new website showcasing the company's services and expertise. The site incorporates a new look, a new structure and updated content and functionality.

Graeme Edgar, one of the company's Founding Directors said, "We are confident that the site's new interface content and functionality provides an enriched user experience. Intuitive navigation and architecture will connect visitors with all the information they need about all our services and expertise from one entry point."

The launch of the new website follows the unveiling of eCentric Media's new visual identity in May, which has been used to brand the site.



21st May 2004


In relaunching its corporate image, eCentric Media has developed a new stylish logo, which reflects the forward thinking and innovative values of the company. The new corporate image will be integrated into the new eCentric Media website, planned to go live at the beginning of June 2004.

"We wanted to commemorate our fourth successful year of operations," said Bev Dunham, Head of Marketing. "Our priority was to create a strong corporate design theme that clearly reflected the position that is now held by eCentric Media as a leading CRM systems design and integration consultancy."



21st May 2004


eCentric Media is delighted to announce that it has undertaken a lead development role in an Ab Initio electronic data management project for a major client.

Graeme Edgar, Company Director, said, "This marks an important step in the growth of the company's services and expertise. We believe that Ab Initio leads the industry in solving the most challenging data management problems for leading customer-centric organisations and eCentric Media can support their Ab Initio environment including administration, development, testing and tuning."



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