British Sky Broadcasting Group plc

  Our consultants are currently working with BSkyB to upgrade its contact centre operations in Scotland.

  BSkyB is a large consumer-facing organisation with millions of customers, varied products and services,
  multiple methods of communication with the customer, complex business processes and legacy data stored
  in a variety of stand-alone systems.

  As a result of this incredibly complex environment an extreme CRM solution has been required and
  eCentrics' developers have been leading the integration Chordiant's 5.1.2 infrastructure with new front-end
  billing and telephony systems, and back-end sales systems, field management systems, marketing systems
  and customer databases.

  BSkyBs' investment in this new CRM software and processes will directly assist in improving the company's
  customer retention rates and support its aims of increasing its digital customer base and raising annual
  revenue per customer to £400 by 2005.

  eCentric's project team has been instrumental in ensuring the successful completion and release of critical
  project phases in BSkyB's £50m CRM programme, that has already helped the digital broadcaster achieve its   growth target of 7 million subscribers by September 2003, 3 months earlier than anticipated.

More Client Projects

  For further information regarding recent projects utilising eCentric Media's expert developer resources,
  please select from the client list below.

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